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52

Green Mini Skirt

Worth a look

Shows a fragmented shelf (top 5 take 12% of clicks), but high returns (14.2%) keeps it on the watch list.

Market size 40Growth 23Conversion 8Competition 97Returns 0Price range 84Avg price 95Brand share 93Review moat 55Quality gap 63

Competition

Incredible12%

top-5 click share — an open shelf

Avg price

Incredible$23.60

avg listing price — sweet spot $15–$100

Brand share

Great42%

top-5 brand share — no brand owns this niche

Price range

Great$9.38–$49.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,314.48

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$202K

$202K/yr · 1.4M searches

Growth

Bad-3.9%

90-day search growth — must beat 0% to launch

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Returns

Bad14.2%

return rate — above 5% kills the launch gate

Trend