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41

Green Hoodie

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Soft demand (-78.2% this quarter) — this niche doesn't clear our bar today.

Market size 26Growth 0Conversion 8Competition 93Returns 17Price range 84Avg price 95Brand share 69Review moat 13Quality gap 43

Avg price

Incredible$23.82

avg listing price — sweet spot $15–$100

Competition

Great22%

top-5 click share — an open shelf

Price range

Great$8.65–$54.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$104K

$104K/yr · 713K searches

Returns

Bad7.2%

return rate — above 5% kills the launch gate

Review moat

Bad25,628.13

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-78.2%

90-day search growth — must beat 0% to launch

Search terms