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Green Gloves
Skip itHigh returns (8.7%) — this niche doesn't clear our bar today.
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good1,078.37avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.81avg listing price — sweet spot $15–$100
Price range
Okay$4.91–$19.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$137K$137K/yr · 396K searches
Growth
Bad-22.4%90-day search growth — must beat 0% to launch
Returns
Bad8.7%return rate — above 5% kills the launch gate