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Green Fairy Dress
Skip itHigh returns (18.9%) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Avg price
Incredible$39.71avg listing price — sweet spot $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good862.41avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.95–$163.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+19.1%90-day search growth — must beat 0% to launch
Market size
Bad$17K$17K/yr · 857K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad18.9%return rate — above 5% kills the launch gate
Signals High Returns