36
Gravity Falls Costume
Skip itA small market ($2K/yr) — this niche doesn't clear our bar today.
Avg price
Great$17.43avg listing price — sweet spot $15–$100
Price range
Good$6.00–$38.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Good+26.6%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Review moat
Bad9,394.82avg incumbent reviews — the moat a new listing must climb
Returns
Bad8.0%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$2K$2K/yr · 30K searches
Signals High Returns