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39

Girls Tights

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Soft demand (-59.4% this quarter) — this niche doesn't clear our bar today.

Market size 34Growth 0Conversion 13Competition 87Returns 54Price range 55Avg price 32Brand share 60Review moat 24Quality gap 24

Competition

Great28%

top-5 click share — an open shelf

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Price range

Good$5.37–$26.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.9%

return rate — above 5% kills the launch gate

Market size

Okay$160K

$160K/yr · 1.6M searches

Avg price

Okay$9.85

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad5,361.66

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-59.4%

90-day search growth — must beat 0% to launch

Search terms