51
Girls Short Sets
Worth a lookShows a fragmented shelf (top 5 take 11% of clicks), but weak search conversion (0.3%) keeps it on the watch list.
Competition
Incredible11%top-5 click share — an open shelf
Brand share
Great45%top-5 brand share — no brand owns this niche
Avg price
Great$18.18avg listing price — sweet spot $15–$100
Review moat
Great424.43avg incumbent reviews — the moat a new listing must climb
Price range
Great$8.90–$36.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Growth
Okay+6.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$26K$26K/yr · 508K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand