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Free People Vest
Skip itSoft demand (-78.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$32.77avg listing price — sweet spot $15–$100
Price range
Incredible$21.92–$78.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Review moat
Good588.06avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Market size
Bad$24K$24K/yr · 175K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-78.0%90-day search growth — must beat 0% to launch
Returns
Bad16.6%return rate — above 5% kills the launch gate
Signals High Returns