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Fr Hoodies for Men
Skip itSoft demand (-72.2% this quarter) — this niche doesn't clear our bar today.
Competition
Great25%top-5 click share — an open shelf
Avg price
Great$69.21avg listing price — sweet spot $15–$100
Review moat
Great346.38avg incumbent reviews — the moat a new listing must climb
Returns
Good2.5%return rate — above 5% kills the launch gate
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$127K$127K/yr · 707K searches
Price range
Bad$15.10–$399.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-72.2%90-day search growth — must beat 0% to launch
Signals High Price