50
Fluffy Skirt
Worth a lookShows a fragmented shelf (top 5 take 14% of clicks), but high returns (15.8%) keeps it on the watch list.
Competition
Incredible14%top-5 click share — an open shelf
Brand share
Incredible23%top-5 brand share — no brand owns this niche
Avg price
Incredible$23.06avg listing price — sweet spot $15–$100
Price range
Great$7.59–$41.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good907.2avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.4%90-day search growth — must beat 0% to launch
Market size
Bad$23K$23K/yr · 328K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Returns
Bad15.8%return rate — above 5% kills the launch gate