53
Flower Girl Proposal
Worth a lookShows a thin review moat (220 avg reviews), but strong incumbent ratings (4.7★) keeps it on the watch list.
Review moat
Great219.7avg incumbent reviews — the moat a new listing must climb
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Avg price
Good$14.27avg listing price — sweet spot $15–$100
Price range
Good$5.20–$35.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.4%return rate — above 5% kills the launch gate
Market size
Good$297K$297K/yr · 963K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-11.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality