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Fih Shirt
Skip itStrong incumbent ratings (4.8★) — this niche doesn't clear our bar today.
Review moat
Incredible22.63avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$17.10avg listing price — sweet spot $15–$100
Growth
Good+25.7%90-day search growth — must beat 0% to launch
Price range
Okay$8.50–$20.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$62K$62K/yr · 211K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Signals Low Review Barrier