45
Feather Robe
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Great$54.56avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great57%top-5 brand share — no brand owns this niche
Review moat
Good672avg incumbent reviews — the moat a new listing must climb
Price range
Good$16.58–$144.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad7.6%return rate — above 5% kills the launch gate
Growth
Bad-34.9%90-day search growth — must beat 0% to launch
Market size
Bad$16K$16K/yr · 487K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale