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52

Fake Muscle Shirt

Worth a look

Shows a sweet-spot price point ($26.91 avg), but a small market ($22K/yr) keeps it on the watch list.

Market size 6Growth 65Conversion 8Competition 88Returns 19Price range 92Avg price 95Brand share 63Review moat 47Quality gap 79

Avg price

Incredible$26.91

avg listing price — sweet spot $15–$100

Price range

Great$12.46–$85.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great27%

top-5 click share — an open shelf

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Good+43.8%

90-day search growth — must beat 0% to launch

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,819.19

avg incumbent reviews — the moat a new listing must climb

Returns

Bad6.6%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$22K

$22K/yr · 135K searches

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