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Fake Machete
Skip itA small market ($41K/yr) — this niche doesn't clear our bar today.
Review moat
Great402.37avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Great$15.96avg listing price — sweet spot $15–$100
Price range
Good$5.02–$32.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.7%return rate — above 5% kills the launch gate
Growth
Okay+1.0%90-day search growth — must beat 0% to launch
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$41K$41K/yr · 174K searches
Signals Low Review Barrier