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Fake Jewelry
Worth a lookShows a fragmented shelf (top 5 take 15% of clicks), but a small market ($26K/yr) keeps it on the watch list.
Competition
Incredible15%top-5 click share — an open shelf
Brand share
Incredible29%top-5 brand share — no brand owns this niche
Avg price
Great$18.85avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,251.94avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.29–$165.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Returns
Bad5.9%return rate — above 5% kills the launch gate
Market size
Bad$26K$26K/yr · 72K searches