44
Emo
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Avg price
Great$46.88avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$534K$534K/yr · 1.8M searches
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Returns
Okay3.1%return rate — above 5% kills the launch gate
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,668.65avg incumbent reviews — the moat a new listing must climb
Growth
Okay+0.3%90-day search growth — must beat 0% to launch
Price range
Bad$4.97–$409.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale