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Emf Protection Clothing
Skip itA small market ($10K/yr) — this niche doesn't clear our bar today.
Review moat
Great131.6avg incumbent reviews — the moat a new listing must climb
Avg price
Great$67.64avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great35%top-5 click share — an open shelf
Brand share
Good62%top-5 brand share — brands hold most of the demand
Returns
Okay4.3%return rate — above 5% kills the launch gate
Price range
Okay$14.76–$279.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-23.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$10K$10K/yr · 35K searches