40
Elvis Shirt
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Price range
Incredible$15.30–$39.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great26%top-5 click share — an open shelf
Review moat
Great253.59avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.99avg listing price — sweet spot $15–$100
Returns
Okay4.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-19.9%90-day search growth — must beat 0% to launch
Market size
Bad$50K$50K/yr · 260K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand