Skip to content
32

Elvira Wig

Skip it

High returns (17.0%) — this niche doesn't clear our bar today.

Market size 4Growth 25Conversion 33Competition 12Returns 0Price range 91Avg price 95Brand share 24Review moat 69Quality gap 78

Avg price

Incredible$23.64

avg listing price — sweet spot $15–$100

Price range

Great$13.56–$40.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good756

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-0.4%

90-day search growth — must beat 0% to launch

Brand share

Bad91%

top-5 brand share — brand-locked demand

Competition

Bad85%

top-5 click share — a locked-up shelf

Market size

Bad$18K

$18K/yr · 29K searches

Returns

Bad17.0%

return rate — above 5% kills the launch gate

Reviews