50
dusty blue bridesmaid dresses
Worth a lookShows a fragmented shelf (top 5 take 16% of clicks), but high returns (19.9%) keeps it on the watch list.
Competition
Incredible16%top-5 click share — an open shelf
Brand share
Incredible32%top-5 brand share — no brand owns this niche
Avg price
Great$59.70avg listing price — sweet spot $15–$100
Price range
Great$9.91–$81.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good828.25avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Market size
Bad$74K$74K/yr · 1.0M searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad19.9%return rate — above 5% kills the launch gate