40
duster coat
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Competition
Incredible20%top-5 click share — an open shelf
Brand share
Great53%top-5 brand share — no brand owns this niche
Avg price
Great$96.70avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good614.56avg incumbent reviews — the moat a new listing must climb
Price range
Okay$12.80–$277.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-39.4%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 288K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad15.0%return rate — above 5% kills the launch gate