50
duck dynasty costume
Worth a lookShows beatable incumbent ratings (4.1★), but a small market ($12K/yr) keeps it on the watch list.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great56%top-5 brand share — no brand owns this niche
Review moat
Great426.59avg incumbent reviews — the moat a new listing must climb
Avg price
Great$15.31avg listing price — sweet spot $15–$100
Price range
Good$6.32–$38.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Growth
Good+24.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Returns
Bad5.7%return rate — above 5% kills the launch gate
Market size
Bad$12K$12K/yr · 42K searches