55
dress y2k
Worth a lookShows a fragmented shelf (top 5 take 12% of clicks), but high returns (20.7%) keeps it on the watch list.
Competition
Incredible12%top-5 click share — an open shelf
Avg price
Incredible$32.93avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great207.37avg incumbent reviews — the moat a new listing must climb
Brand share
Great47%top-5 brand share — no brand owns this niche
Price range
Great$10.95–$57.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+31.0%90-day search growth — must beat 0% to launch
Market size
Bad$12K$12K/yr · 452K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad20.7%return rate — above 5% kills the launch gate