double sided sticky bra
Worth a lookShows beatable incumbent ratings (4.1★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$18.98avg listing price — sweet spot $15–$100
Growth
Great+73.0%90-day search growth — must beat 0% to launch
Brand share
Great58%top-5 brand share — no brand owns this niche
Price range
Great$9.84–$30.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Market size
Good$362K$362K/yr · 545K searches
Returns
Okay3.1%return rate — above 5% kills the launch gate
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,751.98avg incumbent reviews — the moat a new listing must climb