37
disposable lab coats
Skip itA small market ($32K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$34.33avg listing price — sweet spot $15–$100
Price range
Great$12.29–$116.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good673.84avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.6%return rate — above 5% kills the launch gate
Brand share
Bad91%top-5 brand share — brand-locked demand
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$32K$32K/yr · 72K searches
Growth
Bad-33.9%90-day search growth — must beat 0% to launch