35
disgust wig
Skip itHigh returns (16.9%) — this niche doesn't clear our bar today.
Conversion
Incredible14.3%search→purchase rate — share of searches ending in a sale
Review moat
Great239avg incumbent reviews — the moat a new listing must climb
Avg price
Good$14.38avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Okay$10.38–$19.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad90%top-5 brand share — brand-locked demand
Growth
Bad-3.5%90-day search growth — must beat 0% to launch
Competition
Bad90%top-5 click share — a locked-up shelf
Market size
Bad$24K$24K/yr · 12K searches
Returns
Bad16.9%return rate — above 5% kills the launch gate