37
dinner outfits for women
Skip itHigh returns (19.7%) — this niche doesn't clear our bar today.
Competition
Incredible16%top-5 click share — an open shelf
Market size
Good$592K$592K/yr · 2.8M searches
Avg price
Good$141.53avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,889.85avg incumbent reviews — the moat a new listing must climb
Price range
Okay$26.75–$219.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-45.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand
Returns
Bad19.7%return rate — above 5% kills the launch gate