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deer shirt
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but a small market ($15K/yr) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Great$21.75avg listing price — sweet spot $15–$100
Brand share
Great45%top-5 brand share — no brand owns this niche
Price range
Great$7.81–$38.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+43.0%90-day search growth — must beat 0% to launch
Review moat
Good1,297.41avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.9%return rate — above 5% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$15K$15K/yr · 128K searches
Signals No Dominant Brand