42
cropped zip up hoodie
Skip itHigh returns (11.2%) — this niche doesn't clear our bar today.
Avg price
Incredible$26.31avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Price range
Great$8.59–$38.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good67%top-5 brand share — brands hold most of the demand
Review moat
Okay1,906.42avg incumbent reviews — the moat a new listing must climb
Growth
Bad-18.0%90-day search growth — must beat 0% to launch
Market size
Bad$47K$47K/yr · 527K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Returns
Bad11.2%return rate — above 5% kills the launch gate
Signals High Returns