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cropped sweaters for women
Skip itSoft demand (-73.1% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Avg price
Incredible$24.59avg listing price — sweet spot $15–$100
Price range
Great$9.94–$39.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay2,645.51avg incumbent reviews — the moat a new listing must climb
Market size
Okay$174K$174K/yr · 2.4M searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-73.1%90-day search growth — must beat 0% to launch
Returns
Bad14.2%return rate — above 5% kills the launch gate