50
cream skirt
Worth a lookShows a fragmented shelf (top 5 take 15% of clicks), but high returns (20.3%) keeps it on the watch list.
Competition
Incredible15%top-5 click share — an open shelf
Brand share
Incredible31%top-5 brand share — no brand owns this niche
Avg price
Incredible$24.54avg listing price — sweet spot $15–$100
Price range
Great$9.28–$45.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay2,256.31avg incumbent reviews — the moat a new listing must climb
Growth
Okay+12.8%90-day search growth — must beat 0% to launch
Market size
Bad$13K$13K/yr · 271K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Returns
Bad20.3%return rate — above 5% kills the launch gate