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cosplay wig
Skip itA small market ($19K/yr) — this niche doesn't clear our bar today.
Competition
Great27%top-5 click share — an open shelf
Avg price
Great$19.92avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Great$4.98–$45.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Growth
Okay+10.4%90-day search growth — must beat 0% to launch
Review moat
Okay3,153.24avg incumbent reviews — the moat a new listing must climb
Returns
Bad8.4%return rate — above 5% kills the launch gate
Market size
Bad$19K$19K/yr · 261K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Returns