47
clear ponchos with hood
Skip itPrices mostly outside the sweet spot ($5.33–$14.42) — this niche doesn't clear our bar today.
Growth
Incredible+175.9%90-day search growth — must beat 0% to launch
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$236K$236K/yr · 344K searches
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Returns
Okay4.4%return rate — above 5% kills the launch gate
Avg price
Okay$9.44avg listing price — sweet spot $15–$100
Review moat
Bad4,026avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Price range
Bad$5.33–$14.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Trending