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clear packing cubes
Worth a lookShows a sweet-spot price point ($21.87 avg), but a small market ($76K/yr) keeps it on the watch list.
Avg price
Great$21.87avg listing price — sweet spot $15–$100
Price range
Great$8.41–$41.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good60%top-5 brand share — brands hold most of the demand
Returns
Good2.1%return rate — above 5% kills the launch gate
Growth
Good+45.7%90-day search growth — must beat 0% to launch
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,351.83avg incumbent reviews — the moat a new listing must climb
Market size
Bad$76K$76K/yr · 93K searches
Signals No Dominant Brand