40
christmas maternity shirt
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Growth
Great+90.3%90-day search growth — must beat 0% to launch
Price range
Great$8.62–$36.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.48avg listing price — sweet spot $15–$100
Review moat
Good1,013.18avg incumbent reviews — the moat a new listing must climb
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Returns
Bad7.3%return rate — above 5% kills the launch gate
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$26K$26K/yr · 172K searches
Signals High Returns