50
checkered pants women
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but high returns (13.8%) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible$24.66avg listing price — sweet spot $15–$100
Price range
Great$14.29–$71.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great59%top-5 brand share — no brand owns this niche
Review moat
Okay2,141.37avg incumbent reviews — the moat a new listing must climb
Market size
Okay$148K$148K/yr · 2.0M searches
Growth
Bad-7.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Returns
Bad13.8%return rate — above 5% kills the launch gate
Signals High Returns