55
champagne dress for women
Worth a lookShows a fragmented shelf (top 5 take 15% of clicks), but high returns (33.9%) keeps it on the watch list.
Competition
Incredible15%top-5 click share — an open shelf
Brand share
Incredible32%top-5 brand share — no brand owns this niche
Avg price
Great$52.69avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Good$17.63–$137.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,236avg incumbent reviews — the moat a new listing must climb
Growth
Okay+11.0%90-day search growth — must beat 0% to launch
Market size
Okay$143K$143K/yr · 2.5M searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad33.9%return rate — above 5% kills the launch gate