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chambray shirt women
Worth a lookShows a sweet-spot price point ($28.19 avg), but high returns (16.5%) keeps it on the watch list.
Avg price
Incredible$28.19avg listing price — sweet spot $15–$100
Competition
Great21%top-5 click share — an open shelf
Price range
Great$12.59–$39.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great56%top-5 brand share — no brand owns this niche
Review moat
Good1,415.88avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.5%90-day search growth — must beat 0% to launch
Market size
Okay$103K$103K/yr · 814K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Returns
Bad16.5%return rate — above 5% kills the launch gate
Signals High Returns