Skip to content
29

celtic earrings

Skip it

Soft demand (-64.3% this quarter) — this niche doesn't clear our bar today.

Market size 5Growth 0Conversion 19Competition 16Returns 38Price range 76Avg price 83Brand share 40Review moat 48Quality gap 62

Avg price

Great$18.02

avg listing price — sweet spot $15–$100

Price range

Great$9.56–$32.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,684.08

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Competition

Bad81%

top-5 click share — a locked-up shelf

Market size

Bad$20K

$20K/yr · 74K searches

Growth

Bad-64.3%

90-day search growth — must beat 0% to launch

Search terms