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55

cargo skirt

Worth a look

Shows a fragmented shelf (top 5 take 20% of clicks), but high returns (18.7%) keeps it on the watch list.

Market size 16Growth 72Conversion 3Competition 95Returns 0Price range 82Avg price 95Brand share 83Review moat 70Quality gap 63

Competition

Incredible20%

top-5 click share — an open shelf

Avg price

Incredible$27.06

avg listing price — sweet spot $15–$100

Brand share

Great52%

top-5 brand share — no brand owns this niche

Price range

Great$9.16–$46.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+55.4%

90-day search growth — must beat 0% to launch

Review moat

Good680.94

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Bad$65K

$65K/yr · 921K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Returns

Bad18.7%

return rate — above 5% kills the launch gate

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