35
bunny head
Skip itSoft demand (-85.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$28.43avg listing price — sweet spot $15–$100
Price range
Incredible$14.96–$79.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good804.36avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Returns
Bad6.1%return rate — above 5% kills the launch gate
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$8K$8K/yr · 28K searches
Growth
Bad-85.6%90-day search growth — must beat 0% to launch