40
bunny ears and tail set
Skip itA small market ($10K/yr) — this niche doesn't clear our bar today.
Review moat
Great304.12avg incumbent reviews — the moat a new listing must climb
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$14.16avg listing price — sweet spot $15–$100
Price range
Good$4.77–$34.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad7.3%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-34.6%90-day search growth — must beat 0% to launch
Market size
Bad$10K$10K/yr · 91K searches