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46

brown afro wig

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A small market ($23K/yr) — this niche doesn't clear our bar today.

Market size 6Growth 24Conversion 77Competition 56Returns 6Price range 58Avg price 76Brand share 78Review moat 68Quality gap 72

Brand share

Great57%

top-5 brand share — no brand owns this niche

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Avg price

Great$15.32

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good792.22

avg incumbent reviews — the moat a new listing must climb

Price range

Good$7.93–$24.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-2.1%

90-day search growth — must beat 0% to launch

Market size

Bad$23K

$23K/yr · 20K searches

Returns

Bad10.3%

return rate — above 5% kills the launch gate

Reviews