50
bronze purse
Worth a lookShows a sweet-spot price point ($27.65 avg), but high returns (19.9%) keeps it on the watch list.
Avg price
Incredible$27.65avg listing price — sweet spot $15–$100
Price range
Incredible$15.09–$39.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great36%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,482.26avg incumbent reviews — the moat a new listing must climb
Growth
Okay+14.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$54K$54K/yr · 125K searches
Returns
Bad19.9%return rate — above 5% kills the launch gate