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51

boys tie dye shirt

Worth a look

Shows a fragmented shelf (top 5 take 25% of clicks), but a small market ($68K/yr) keeps it on the watch list.

Market size 17Growth 57Conversion 23Competition 90Returns 39Price range 52Avg price 51Brand share 82Review moat 73Quality gap 35

Competition

Great25%

top-5 click share — an open shelf

Brand share

Great53%

top-5 brand share — no brand owns this niche

Review moat

Good560.8

avg incumbent reviews — the moat a new listing must climb

Growth

Good+31.2%

90-day search growth — must beat 0% to launch

Price range

Good$6.50–$24.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.15

avg listing price — sweet spot $15–$100

Returns

Okay3.9%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad$68K

$68K/yr · 304K searches

Search terms