43
boys baggy sweatpants
Skip itSoft demand (-39.9% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible54.8avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$30.65avg listing price — sweet spot $15–$100
Price range
Great$7.03–$56.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Great38%top-5 click share — an open shelf
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Bad$62K$62K/yr · 452K searches
Returns
Bad8.7%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-39.9%90-day search growth — must beat 0% to launch
Signals High Returns