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boston sweatshirt
Skip itHigh returns (14.7%) — this niche doesn't clear our bar today.
Avg price
Incredible$28.84avg listing price — sweet spot $15–$100
Price range
Incredible$14.85–$45.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great27%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,458.34avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$41K$41K/yr · 163K searches
Returns
Bad14.7%return rate — above 5% kills the launch gate
Signals High Returns