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boot blousers military
Skip itPrices mostly outside the sweet spot ($5.34–$10.78) — this niche doesn't clear our bar today.
Conversion
Incredible13.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Review moat
Good1,281.85avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Market size
Okay$198K$198K/yr · 193K searches
Growth
Okay+3.8%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$7.48avg listing price — sweet spot $15–$100
Price range
Bad$5.34–$10.78cheapest to priciest tracked listing — scored on the share inside $15–$100