36
boho jewelry for women
Skip itA small market ($47K/yr) — this niche doesn't clear our bar today.
Review moat
Good797.8avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.93avg listing price — sweet spot $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.1%return rate — above 5% kills the launch gate
Price range
Okay$8.92–$17.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Market size
Bad$47K$47K/yr · 240K searches